Case Studies

Using video to tell a story is one of the most powerful vehicles out there. Our team knows how to take an idea and transform it into a compelling, thought-provoking, interesting video that makes an impact. At Bottle Rocket Media, we align with brands who have one thing in common: They get it.

CHICAGO CUBS 360

What an amazing project this was. I know we’re supposed to be all professional and what not in these Case Studies, but let’s get real. We live in Chicago. We love the Chicago Cubs. Getting that first email from them might have elicited actual cheers at our offices.

This project was co-sponsored by Boeing and the USO and it's intended viewers were US military personnel serving overseas. The video was built for them to give soldiers and their families a one-of-a-kind, behind the scenes and on-the-field tour of Wrigley Field. Working with the Sponsorship Department at the Cubs, we came up with all of the scenes we wanted to capture for this incredible experience - on the field during batting practice, in the dugout, in the clubhouse, out in left field, in the press box during the 7th Inning Stretch, and on and on. We shot the footage over two amazing days at Wrigley Field using two teams of 360 camera crews. We even got to hang in the Press Box while Ryne Sandberg (Cubs legend!) sang Take Me Out to the Ballgame. We left Wrigley that second day thrilled with what we captured, two beautiful days at the ballpark.

Our editor Dave Sarno, and Creative Director, Dan Wulfing spent about a week developing the story in post, figuring out the flow, and then locking things down. From the beginning, we wanted the video to provide some "fun-facts" about Wrigley for the viewer. We did some of our own research and inserted that info into the video via motion graphics.

The video was a huge success. The Cubs produced their own video, about showing up in Germany and giving away the headsets. All in, it was a once-in-a-lifetime experience for Bottle Rocket Media to get to work with the Cubs and to create a video for a wildly deserving group of people.

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