Do you get super giddy about the visual aspects of practically anything? Does storytelling give you so many feels you want them to last forever? Are you that person always on Tiktok and IGTV acting like a director, producer, or editor? The point is… if you fit the above description there’s a good chance you want to create video for a living. And you may be asking yourself, how do I start? With over 120 years of experience combined between the team, we may have an inkling of 3 tips on how to break into the video production industry.
1. Do The Work
Sounds simple enough, but without you putting in the work, you will have little to nothing to show for yourself and to those that could potentially hire you! It is beyond important to make sure you gain as much experience as you can to improve your skills. Eventually, you will determine what your favorite part of the video production industry is and this will help inform your decision making. Find the people who have the job you want, learn from their work, explore their career path. Will you walk in the same direction or find a different way to go? No matter what you decide, just keep doing the work – learning, experimenting, growing. So build that portfolio of content and be prepared to share it when needed.
2. Get An Internship
Research the companies you are intrigued by and would love to work for! Take a look at their content. Try to create video content that is unique, but can fit into their portfolio. You should also gather your own content, develop a video reel, and send over your footage via email, LinkedIn, Facebook & Instagram. Be prepared to express why you have selected them as the place you want to join, deliver your content with an excerpt on how your creativity would be an asset, and note some of the things you are hoping to learn and what takeaways you may expect as their intern. Let’s be honest here; there is a lot of competition in the internship world. Everybody needs that first job to help “jump-start” their career. Find a way to stand out and get noticed.
3. Use Social Media As Your Free Marketing Tool
Share the content you have! Just think decades ago, those wanting to break into the video production world had very limited resources to display and share their content. You, my friend, have access to so many social media platforms that enable you to present your work to the public! Post your content! Continue to create more content, engage with your audience, and those you follow (including all the companies you want to work for), comment, and in the words of Gary V be willing to work for free, just to get the experience!
These are just a few simple ideas to consider when breaking into the video production industry and making room for you. And just know it isn’t only about adding notches to your belt and jobs to your resume! Stay inspired, stay creative, and have fun. If you aren’t having fun while making videos you shouldn’t be making videos. Making videos and films is a collaborative endeavor. Pay attention to your surroundings, be open to professional feedback, and don’t be afraid to ask for help.
We would love to chat with you about everything from telling a great story to the latest drone technology. From concept to delivery, we love this stuff and can talk about it all day long. To learn more about Bottle Rocket Media, our video production services, and how we differ because of our Rocket Sauce, connect with us on Facebook, Instagram, and LinkedIn!